full of krapp

How and why we use story building tactics from professional wrestling to oversell automation in manufacturing   Growing up, I...
Read More

Everyone wants to be the next great writer.  We beg the best writers for tips and tricks on how to...
Read More

“Horses.” he stated confidently.  I looked him square in the eyes to see if he was serious.  "So you think...
Read More

I was recently asked, “what’s the definitive answer to the question that people ask you most frequently?” This prompt was...
Read More

Recently, the most common question I get asked is “why did you buy a Peloton?"  The person asking the question...
Read More